Sales Discount Approval
Set discount approval rules that protect margin without blocking deals.
Quick checklist
- Define discount tiers by deal size.
- Require approval above set thresholds.
- Track discount impact on margin.
- Avoid stacking discounts.
- Review discount policy quarterly.
Step-by-step
- Set a standard discount ladder.
- Define approval thresholds by tier.
- Calculate effective monthly rates.
- Track churn and renewal outcomes.
- Adjust guardrails after pricing changes.
What to watch
- Over-discounting erodes LTV quickly.
- Inconsistent approvals create leakage.
- Discounts without value messaging raise churn.
Common mistakes
- Allowing ad-hoc discounts in enterprise deals.
- Ignoring gross margin impact.
- Mixing promotions with negotiated discounts.